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Wednesday, March 3, 2010

FOOTBALL REAL MADRID NO1 RECORD BREAKING INCOME


When REAL MADRID President Florentino Perez paid a record 73M€ for Zinedine Zidane in 2001 many thought he was crazy & that he would ruin the Club & put in danger the whole World of Football. Instead Perez defended his “Business Model” saying that in the mid to long term it would be the cheapest Real Madrid signing in history. Many were amazed initially at the statement & later surprised as the “prophecy” became truth when the Spanish Club increased enormously its income flows from ticket sales, merchandising, publicity (Club takes 50% of players promo), TV rights …etc.

President Perez has stayed true to his business philosophy in his second term as Club President spending 270M€ on Cristiano Ronaldo (World Record with 94M€), Kaká, Benzema Xabi Alonso, Albiol, Granero…etc; & in today’s news he & the “business model” has again been reinforced & confirmed. According to the International Accounting firm “Deloitte” in its “Football Money League” Report, REAL MADRID is the first Club to have gone passed the 400M€ mark in income generation in one single year, in fact the figure is 401,4M€ (540,9 US$). The Spanish Club stays in the Nº 1 position for a 5th year in a row, ahead of FC BARCELONA with 366M€ (up from 57M€) & Manchester United with 327M€ a figure which has fallen due to a weaker pound sterling.

What is of note is the still potential for growth in the Real Madrid case, seeing that they have reached this record-breaking income generating figure WITHOUT winning “La Liga” &/or “Champions League”. If this were to occur one can only imagine the new income record figure in the future.

List of Top 20 Clubs – Income generation/year

1. Real Madrid 401,4 M€
2. Barcelona 365,9
3. Man. United 327
4. Bayern Munich 289,5
5. Arsenal 263
6. Chelsea 242,3
7. Liverpool 217
8. Juventus 203,2
9. Inter 196,5
10. Milan 196,5
11. Hamburgo 146,7
12. Roma 146,4
13. Ol. Lyon 139,6
14. Olympique Marsella 133,2
15. Tottenham 132,7
16. Schalke 04 124,5
17. Werder Bremen 114,7
18. Borussia Dortmund 103,5
19. Manchester City 102,2
20. Newcastle 101,0

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